Places made of character
After JGL had brought a swathe of exceptional development projects successfully to completion, they decided to re-evaluate their brand identity and collateral to ensure everything in and around JGL was consistent in purpose, and in appearance, too.
JGL are more than just developers, they are creators, innovators, collaborators and solution seekers. But most of all, they are doers, actively searching for and nurturing opportunity, anticipating the future and implementing projects to make their vision a reality.
JGL wanted their identity to reflect what it means to work with them. They’re dedicated to building a better Brisbane, through creating buildings & communities - both residential and commercial - with character, depth and longevity. Their new positioning ‘Places made of character’ formed the foundation for the new identity and the visual direction.
JGL actively aim to create a point of difference in the market and their outcomes demonstrate a long-term commitment to excellence. They continually exceed expectations, and their new identity, website and collateral needed to visually deliver on this dedication to excellence in a unique identifiably JGL way.